I created short-form SMS marketing campaigns that increased click-through rates from 64% to over 400%, driving strong engagement and customer action.
I created short-form SMS marketing campaigns that increased click-through rates from 64% to over 400%, driving strong engagement and customer action.
Designs
Email campaigns featured bold, branded designs that attracted over 4,000 visitors to the site within 90 days, boosting engagement and conversions. Open rates increased from 10% to 40%, significantly improving audience reach and retention.
Email campaigns featured bold, branded designs that attracted over 4,000 visitors to the site within 90 days, boosting engagement and conversions. Open rates increased from 10% to 40%, significantly improving audience reach and retention.
Email campaigns featured bold, branded designs that attracted over 4,000 visitors to the site within 90 days, boosting engagement and conversions. Open rates increased from 10% to 40%, significantly improving audience reach and retention.
NorCal Furniture
Freelance Designer, Marketing
NorCal Furniture
Freelance Designer, Marketing
NorCal Furniture
Freelance Designer, Marketing
Role:
Freelance Designer & Marketing (solo).
Tools: Adobe CC, Shopify, Mailchimp, Google Sheets/Excel.
Role:
Freelance Designer & Marketing
Tools: Adobe CC, Shopify, Mailchimp, Google Sheets/Excel.
Role:
Freelance Designer & Marketing (solo).
Tools: Adobe CC, Shopify, Mailchimp, Google Sheets/Excel.
Overview:
NorCal Furniture is a family business where I designed branded email and SMS marketing campaigns that attracted customers and boosted sales, while managing data in Excel to refine our outreach.
Overview:
NorCal Furniture is a family business where I designed branded email and SMS marketing campaigns that attracted customers and boosted sales, while managing data in Excel to refine our outreach.
Overview:
NorCal Furniture is a family business where I designed branded email and SMS marketing campaigns that attracted customers and boosted sales, while managing data in Excel to refine our outreach.
Goals:
Create branded, mobile-friendly email and SMS campaigns to boost repeat sales
Design reusable templates for faster campaign production
Segment audiences for targeted promotions and improved engagement
Increase open, click-through, and conversion rates.
Goals:
Create branded, mobile-friendly email and SMS campaigns to boost repeat sales
Design reusable templates for faster campaign production
Segment audiences for targeted promotions and improved engagement
Increase open, click-through, and conversion rates.
Goals:
Create branded, mobile-friendly email and SMS campaigns to boost repeat sales
Design reusable templates for faster campaign production
Segment audiences for targeted promotions and improved engagement
Increase open, click-through, and conversion rates.
Challenge:
Needed branded, consistent email & SMS campaigns to boost repeat sales
Limited resources and no automation for customer communication
Solution:
Designed mobile-responsive templates and set up an automated email & SMS system
Built a 3-month marketing calendar for organized planning
Challenge:
Needed branded, consistent email & SMS campaigns to boost repeat sales
Limited resources and no automation for customer communication
Solution:
Designed mobile-responsive templates and set up an automated email & SMS system
Built a 3-month marketing calendar for organized planning
Challenge:
Needed branded, consistent email & SMS campaigns to boost repeat sales
Limited resources and no automation for customer communication
Solution:
Designed mobile-responsive templates and set up an automated email & SMS system
Built a 3-month marketing calendar for organized planning
Thanks for stopping by ✨
📧 erilynmle@gmail.com
© 2025 Erilyn Le
Thanks for stopping by ✨
📧 erilynmle@gmail.com
© 2025 Erilyn Le
Thanks for stopping by ✨
📧 erilynmle@gmail.com
© 2025 Erilyn Le